The Vital Agency
Providing creative solutions is in our DNA
Vital have a long standing relationship with their client, Marstons, and entrusted us to provide a creative solution for their latest ad campaign. The solution on this occasion was a mixture of both CGI and photography, used to create a campaign that highlighted the shared heritage of Pedigree’s first brand extension.
Our photographers were busy in the studio capturing shots of the pint glasses whilst our CGI Artists worked away upstairs to create the beer bubble like DNA strands - providing the perfect collaborative end result. Bottoms up!